In the coming years, India will become a major market for online products, information and services in every area. It is one of the world’s fastest growing market and has been growing at an astonishing rate of 41% annually. That’s amazing for the size that India has.
“Among the Bric nations, India has been the fastest growing market adding over 18 million Internet users and growing at an annual rate of 41 per cent,” the study said. The Internet user base in the country is approximately 125 million, the study added. “China added over 14 million users to reach 336 millionInternet users by the end of July 2012. Russia and India show similar trends in online usage patterns along with similarities in e-commerce and payment types,” it said.
Although more population is being added to the internet connected population, but the speeds of the connections remain fairly low. That – the speed and bandwidth – will remain the bane for the online companies and sellers.