‘DD has shattered all records!’ Ramayan, Chanakya and Mahabharata take Doordarshan right to the top
From a measly 1.2 million impressions in week 12 starting on March 21, the viewership for Ramayan has exponentially grown to 545.8 million impressions in week 13 starting on March 28, according to Broadcast Audience Research Council-Nielsen (BARC) data released on April 9.
Ramayan, created by Ramanand Sagar and primarily based on Valmiki‘s Ramayan and Tulsidas‘ Ramcharitmanas, the TV series was an enormous success back then when it released in 1987 and it is an even bigger success now as its viewership grew 454 times in the morning and evening slots combined. All the old shows will now be available in DD Retro.
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